When the call first came through, Vernon Hughes didn’t think that it would change his career. Sure, your pulse picks up a bit any time a state champion head coach calls you. But Hughes and this coach had spoken plenty of times before, just never about something like this.
“He was like, ‘I want to talk to you about something really personal,’” Hughes said, “I’m like, ‘What the hell do you need to talk to me for about something personal?’”
He wanted to talk about Converse Judson. The Rockets, a Texas High School Football dynasty 25 minutes northwest of downtown San Antonio, were in the market for a new coach. The school district had interviewed this state champion head coach for the position. That coach couldn’t take the job, but he knew someone who maybe would: Mesquite Horn head coach Vernon Hughes.
“I had no idea they’d be interested in me at all, if I’m being completely honest,” Hughes said. “I was intrigued, but I didn’t think I’d be the guy for the job. Normally, they always hire a Judson alum or somebody affiliated with Judson in some kind of way.”
For decades, Judson was the most consistent powerhouse in the state. The Rockets held a then-UIL record for consecutive winning seasons from 1977 to 2020. Legendary head coach D.W. Rutledge built Judson into the superpower that everyone in the state tried to copy. Books like “Rocket Man” and “The Classroom” were published as blueprints for a blue-blood program.
Rutledge retired in 2001, but, in a way, his reign has continued ever since through his disciples who succeeded him as head coach. The problem is that the farther removed from Rutledge they are, the less successful they’ve been.
At first, it was hardly noticeable. Jim Rackley, a longtime Rutledge assistant, took over for his former boss and led the Rockets to a 101-37 record with three state championship appearances. Mark Smith’s hiring in 2012 was the first time since 1980 that Judson ISD didn’t promote within the district for head coach, but he lasted just two seasons. Sean McAuliffe was promoted from defensive coordinator and led Judson to a 54-13 record, but no state championship game appearances.
Picture Judson as a big, beautiful football ship. There were cracks in the hull for years, slow leaks that could at first be ignored, then explained away. Judson ISD opened Wagner High School in 2005 and San Antonio Veterans Memorial in 2016 to accommodate a growing population. But talent dilution is only part of Judson’s story. The Rockets still had better athletes than most teams they faced.
The book “The Classroom” by Clint Rutledge, the son of Judson’s architect, goes in-depth on the Rockets’ famous offseason program that instilled the ‘7 Traits of a Winner.’ Rutledge writes that the secret to Judson’s success wasn’t in the Xs and Os, but was found in a secret classroom above the gymnasium where his father’s staff taught the boys about character. Repeating the same messages works when you’re winning championships. It becomes stale when you’re not.
In 2020, those leaks in the ship became a flood. Head coach Rodney Williams, a longtime assistant before his promotion, was fired after a 2-5 start in the middle of the season. That year’s 4-6 finish was the first losing season in 43 years. Judson doubled down on their tradition, hiring Mark Soto, a Rocket Man through and through. Soto played under D.W. Rutledge and served on Rackley’s staff as an assistant. But Soto did not have a winning season in four years at the helm.
And then, the ship officially capsized when Judson suffered an embarrassing 42-0 loss to Laredo United in the first round of the 2025 playoffs. But the loss convinced the district it could no longer tread water, clinging to the ‘Judson Way’ and decades-old success as a life raft. They needed a rebirth.
“From the moment I received that first call, it seemed like they wanted something different,” Hughes said. “They wanted something new. They feel like things have been outdated.”
On the surface, Hughes is not the splashy hire Judson would’ve gotten had that state championship head coach said yes. Mesquite Horn went 2-7 in his one season in charge. But it is a savvy hire.
The record wasn’t great, but coaches in District 11-6A say Hughes did a great job given the circumstances. Mesquite Horn lost 30-something players before Hughes took over. When Hughes asked how many guys had varsity football experience in his first team meeting, six raised their hands. While roughly a quarter of the athletes who left were ruled ineligible at their new schools and had to return to Mesquite Horn, Hughes faced a tall task of reintegrating them into the team culture and playbook in August. As if all these factors weren’t difficult enough, Mesquite Horn played in District 11-6A, arguably the toughest in the state of Texas. Two district rivals, Duncanville and DeSoto, played in the state championship.
Before taking the Mesquite Horn job, Hughes led Pflugerville Weiss to a 17-5 record over two seasons, an especially impressive mark considering the team he inherited was 5-6.
“The blueprint of how things are done in the metroplex, I’m bringing here,” Hughes said. “You can talk about (DeSoto head coach) Claude Mathis. You could talk about (former North Crowley head coach) Ray Gates. All those guys I talk to normally can put you on to how things need to be run. Some things to get kids excited and promote the program. All of those types of things are what I’m implementing to get a new brand of Judson football around here.”
Case in point, Hughes established a new social media campaign called #ProtectTheTradition, borrowed from Southlake Carroll. He does not want to do away with the ‘Judson Way.’ He just wants to infuse it with some fresh ideas. A new offense and different jerseys will be a symbolic start.
But Hughes bringing double-digit student-athletes to college practices has been one of the most concrete changes so far. The Rockets have visited UTSA and Texas State so far. At each stop, the kids will turn to Hughes and say, ‘Coach, nobody ever did this for us.’
“I want them to be able to shake hands and look college coaches in the eyes and be like, ‘Man, coach (Hughes) is really putting me on, because this is something not every coach would do.’” Hughes said. “I want them to see that when you work hard for me, this is the reward.”
Wide receiver Jay’Maree Bowens is one of multiple Judson players who will one day be on a Division I roster. The 6-foot-5, 220-pound rising junior is the younger brother of former four-star defensive lineman Johnny Bowens III. Hughes quickly realized why Jay’Maree had offers to the likes of Texas and SMU when he watched him do a between-the-legs dunk. But Hughes said Jay’Maree’s most impressive trait has been his approach to the offseason program.
“Normally, when you get kids who are that big and athletic, those receivers are divas,” Hughes said. “I’m like, ‘When I finally get my hands on him, I need to see if he’s really going to work.’ Well, when basketball season ended and I got those kids back in, I’m like, ‘Jay’Maree is different. He’s special.’”
On defense, rising senior strong safety and outside linebacker hybrid Myles Wisdom doesn’t have an extensive offer list because of his 5-foot-10 frame. But Hughes says he’s had the best offseason of anybody. The younger brother of UTSA legend Rashad Wisdom, Myles has shown similar leadership traits.
“Myles is my No. 1 leader,” Hughes said. “Myles is like a pit bull out there. He’s the one who gets the guys going before they go into the weight room. He’s the one leading stretches. He’s been the No. 1 leader, the No. 1 player, the No. 1 program guy from the moment I stepped on campus.”
Myles might be the pit bull of the pack, but Hughes said his team is full of junkyard dogs. After six state championships, Judson became famous for its offseason boot camp. And while Hughes was not there for Rutledge’s storied practices, he hopes his team recently had a similar bonding experience to the Rockets of old.
On this particular day, the team created a new chant, keeping the beat on Hughes’s whistle. At the end of the 7-on-7 period, Bowens Mossed a defensive back in the corner of the end zone. As the team crowded around Bowens, Hughes started the whistle. When the team chant fired up again, Hughes realized this was officially his team.
“We want to keep that tradition intact, but we’ve got a new-age swag,” Hughes said.
This article is available to our Digital Subscribers.
Click "Subscribe Now" to see a list of subscription offers.
Already a Subscriber? Sign In to access this content.